Why a company needs a corporate website
A corporate website solves several tasks at once: it presents the company and its services, brings clients from search, accepts requests around the clock and relieves managers — part of the questions is answered by content. The multi-page structure covers all audience queries: from "who is this company" to "how much and how to order". Unlike a landing page, the website grows with the business: services, branches, catalogs and blogs are added. In our experience, a corporate website with SEO promotion brings stable organic traffic within 6–9 months, converting to leads cheaper than paid ads. It is an asset that works for the company 24/7.
Structure and prototyping
We start not with design but with logic: what tasks the site must solve, who the audience is, what questions they ask. Based on this we build the section tree: home, services (each with its own page), cases and portfolio, about, team, careers, blog, contacts. For each key page we draw a prototype — a block layout without design. It is a cheap way to validate the scenario before development: you see what goes where and edits take minutes. Prototypes are approved by you, and only then designers create the layouts. This order eliminates the main risk of web development — "beautiful, but not about business".
Design and responsive markup
We design individually: grid, typography, colors and icons in your brand style. Inner pages get the same care as the home page — users arrive not only via the home page. Markup is responsive mobile-first: the site looks equally neat on a smartphone, tablet and monitor. We watch performance: compressed images, caching, clean code — Core Web Vitals in the green zone. We care about accessibility and micro-interactions: convenient forms, button states, subtle animations. The result is a site people trust: studies show 75% of users judge a company reliability by its website design.
CMS, administration and integrations
We build on 1C-Bitrix or WordPress — the choice depends on tasks: Bitrix is strong in commerce and integrations, WordPress is flexible and cost-efficient. We set up a convenient admin panel: you edit texts, news, vacancies and sections yourself without a programmer. We connect integrations: requests and forms into CRM (Bitrix24, amoCRM), orders and counterparties into 1C, telephony, online chat, maps, meeting calendars. We configure roles and permissions for staff, backups and spam protection. We train your team to use the admin: a short video guide or a live session. You get a website that actually lives and updates, not one that "freezes" a month after launch.
SEO foundation and analytics from day one
We build every corporate website by the rules of search optimization from the start: clean URLs, correct meta tags, Schema.org markup (Organization, Service, FAQ, Breadcrumb), a sitemap, robots.txt, search-friendly speeds. We connect Yandex.Metrica and Google Analytics with goals: requests, calls, downloads. We set up a basic semantic core — each page answers its own query cluster. This is the foundation on which SEO promotion builds quickly and cheaply: no "rebuilding" of the structure a year later. For local businesses we set up a Yandex.Business profile and maps — map leads arrive within the first week.
Timeline, cost and support
A typical corporate website of 10–20 pages takes 3–5 weeks: a week for structure and prototypes, one or two for design, one or two for markup, programming and integrations, final testing. Price — from 150 000 RUB turnkey; the estimate is fixed in the contract after the brief. Included: research, structure, design, markup, CMS setup, integrations, SEO foundation, analytics, training. After launch — 12 months of free technical support: updates, backups, monitoring, consultations. Then optionally — support plans from 15 000 RUB per month. We work across Russia, office in Moscow, weekly reporting.